Press & Awards
Trusted by experts, loved by sleepers. snuggL has earned its place in homes and headlines across America.
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Since its doctor-designed debut,
snuggL has captured the attention of leading publications and industry experts alike.
Celebrated for its unique L-shape that promotes proper spinal alignment and reduces pressure points, the snuggL Pillow has become a trusted solution for side sleepers, expectant mothers, and anyone suffering from back pain.
See what experts and real sleepers are saying about the pillow that's changing how America rests ↓
“The dreamy, doctor-designed L-shape cushion used by Savannah Guthrie aligns side-sleepers' hips and spines for optimal back support.”↗“What Hollywood is buzzing about this week” — Us Weekly
Insider — one of the world's largest video publishers — dedicated a full feature to the snuggL, reaching millions of viewers worldwide.
by Maitland Quitmeyer
“An L-shaped pillow for anyone in need of a serious cuddle.”↗ "19 Genius Gifts For Anyone Who Loves To Be Cozy"
Quoting Dr. Carl Cricco, co-founder of snuggL
“The three main things you want to avoid on your bedding are dust mites, mold, and mildew, since they activate allergies or worsen existing ones.”↗ "What happens when you don't wash your sheets" — Redbook
“Its innovative design supports your head and legs, while reducing pressure on the lower back and aligning the spine, pelvis, and hips.”↗ Real Simple
“This L-shaped body pillow adds support between the legs to reduce strain on the back. It's especially good for pregnant women and others who suffer from back pain.”↗“The 15 Best Pillows for Every Type of Sleeper” — Good Housekeeping
“Founded by a father-son duo, Dr. Carl Cricco and his son created the snuggL to help alleviate Dr. Cricco's lower back pain.”↗ "9 Luxurious Bed Pillows to Get the Best Sleep Ever" — Reader's Digest
Recognition
Award-Winning Design
Recognized by industry experts for innovation, comfort, and superior pregnancy support.
Platinum: Best Pregnancy Pillow
Platinum: Best Pregnancy Sleep Brand
Platinum: Best Pregnancy Innovation
Gold: Best Baby Shower Gift
“This pillow is incredible. It supported me through the last month of pregnancy and helped me wake up less achy. It's versatile, comfortable, and feels really well-made.”— Emily Carter, Industry Expert & Judge, Essential Baby Awards 2025
Want To Feel The Difference Proper Support Makes?
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